Motion raises $2M to expand humanoid robot
Brussels-based Motion has secured $2 million in pre-seed funding to commercialize its Humanoids-as-a-Service platform, moving five industrial pilots into
Motion, a robotics company founded in 2026, has raised $2 million in pre-seed funding. The Brussels-based firm will use the capital to expand its Humanoids-as-a-Service (HaaS) subscription platform and transition its current industrial pilot programs into commercial deployments.
The funding round was led by Extantia Capital, with Norrsken Evolve also participating. Motion provides humanoid robots to industrial, warehouse, and logistics clients via a monthly subscription. This model is designed to eliminate the high upfront costs and operational complexity typically involved in robotic adoption.
The subscription model
Instead of selling robots, Motion charges a recurring fee. This covers the entire deployment process. The subscription includes data collection, robot selection, task-specific training, and IT integration. It also encompasses ongoing fleet management, financing, insurance, compliance, and maintenance.
Founder and CEO Alexander Stevens framed the service as a solution to systemic adoption barriers. "Europe has a robot adoption problem," Stevens stated. "Adoption fails on financing, risk and compliance long before it fails on technology."
The company argues its approach addresses labour shortages in European manufacturing. Motion says businesses are struggling to fill operational roles. However, the firm concedes that adoption of humanoid robots is still limited by financing, integration, regulatory, and operational hurdles.
Current deployments and technology
Motion is currently operating five pilot programs with industrial, warehouse, and logistics companies in Belgium. In these pilots, humanoid robots are being trained for specific manual tasks.
The robots are learning to load goods into crates, pack containers into boxes, and place components onto conveyor belts. They work alongside existing human employees.
Motion employs a hardware-agnostic model. This allows customers to use robots from different manufacturers best suited to specific applications, avoiding lock-in to a single vendor. The company also operates a European software layer. This platform applies deployment learnings across its network while letting individual customers retain control of their proprietary data.
Expansion plans
Alongside direct customer deployments, Motion is launching a partner program. This initiative is for system integrators and automation specialists. It will enable these partners to deploy humanoid robots for their own clients using Motion's platform and subscription model.
The new $2 million in funding will be directed toward moving the five existing pilots into full production. Capital will also fund team expansion and growth of the company's robot fleet. Motion's initial geographic focus for growth will be the Benelux region.
The company's core proposition is turning robotic deployment from a capital-intensive project into an operational expense. It aims to make advanced automation accessible to more European businesses.
